On Blogging Australia

One of the four simple rules for linking with style is linking in context - that is, providing enough information for the reader to decide if the links are worth following. It’s only fair. No-one likes to click through to something that is meaningless to them.

Here’s a poor example:

• The Weather Pops
• Laughing Lion Design
• Asbury Crestwood United Methodist Church

What the heck do these mean? How would anyone know?

Now here’s the same set of links, with a little context:

You can do some cool things using WordPress as a web Content Management System - here are some examples (and the theme behind them):

• The Weather Pops uses the Blixed theme
  
• Laughing Lion Design use their own theme
• Asbury Crestwood United Methodist Church uses a modified version of the Gridlock theme

Do you see the difference that context makes? It sounds like garden variety common sense - and it is.